AKASH DIMRI
Marketing Manager with specialization in Content, Creativity, and Analytics
ABOUT ME
I am a Creative Marketing Manager with a passion for blending strategic thinking with exceptional design and storytelling to deliver impactful marketing campaigns.
I worked as a content writer, graphic designer, and manager for multidisciplinary teams to produce compelling visual and written content across various channels, including digital, print, and multimedia platforms.
- Developed strategic marketing plans for product launches and created compelling content strategies that drive engagement, lead generation, and brand visibility.
- Managed end-to-end marketing and communication deliveries and used web analytics for process updates and optimization.
- Demonstrated strong leadership and project management skills by managing six diverse teams across 12 years of management experience with a very low attrition rate.
Key Skills
Content
I started my career with technical writing and later worked on content writing, copywriting, creative writing, and content marketing. I managed the end-to-end content lifecycle including content strategy, creation, publishing, review, measurement, and optimization.
Creative
I am skilled in many graphic design tools but used Photoshop, Illustrator, and InDesign the most. This combination is deadly. Additionally, I managed graphic designing, product photography, video creation, video editing, and animation services.
Web Publishing & QA
I had the opportunity to work on different content management systems and publish content on various platforms. Additionally, I managed a resource for the web QA using manual and automation testing.
Analytics
I am a certified digital marketing specialist with a good understanding of keyword analysis, SEO, and web analytics tools such as Google Analytics and Adobe Analytics. I used these tools extensively for optimizing content performance and creating web analytics and marketing analytics reports.
Team Leadership & Collaboration
I got team management responsibilities when I had just 3 years of experience. In the last 12 years, I managed 6 high-performance teams out of which four teams were developed from scratch. I had the opportunity to manage large homogeneous teams and small diverse teams. Throughout my journey, I maintained a high satisfaction and low attrition rate.
Qualifications
PGDM – Marketing
PGDM General Management
MBA Project Management
BE Aviation Electronics
Digital Marketing
Content Marketing